Adidas Originals first US TV ad…
The German athletic apparel giant is giving its lifestyle brand, Originals, its first U.S. TV advertising ever: A 30-second spot featuring music stars like Katy Perry, DMC (of Run-DMC) and Method Man cavorting with sports phenoms David Beckham and Kevin Garnett.
The ad, breaking this week via Sid Lee, Montreal, shows the star-studded group at a party decked out in adidas Originals shoes, shirts, jeans and jackets. There are no spoken words in the ad, which runs as long as 120 seconds, though the TV versions run in 30— and 60-second versions. Instead, there are impressionistic shots of the celebs entering the party, dancing, smiling, painting and falling down, all as a remix of the Frankie Valli and the Four Seasons’ “Beggin’” (by DJ Pilooski) plays.
If I don’t hear this song everytime I go out to a club, I am going to become a DJ. And i am happy to hear that adidas has finally decided to show up to the advertising party. Welcome, Good first commercial, Download link after the cut.
Download: Frankie Valli and the Four Seasons “Beggin’” (by DJ Pilooski)
For more from pilooski you can check out this site. He has a myspace also, but who goes on that anymore?
Hi Everyone,
If you like the song for the Adidas Originals House Party, it was made originally by Frankie Valli and it’s called Beggin. The song was remix by Pelooski. Other remix versions where also created by Boogie Studio for the web videos.
If anyone wants to hear the proposed remix created for web videos, feel free to check them out at:
http://boogiestudio.com/blog/2009/03/26/adidasoriginals/
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Benoit Martel
Boogie Studio